Ahmed RS, Nasir A. Investigating the Impact of Influencer’s Marketing on Online Impulsive Buying Behavior with the Mediating Role of E-WOM, Fanaticism and Value Shopping. Pak. J. Humanit. Soc. Sci [Internet]. 2024 May 17 [cited 2024 Dec. 24];12(2):972–986. Available from: https://internationalrasd.org/journals/index.php/pjhss/article/view/2148