AMIN, Shaheera; TUFAIL, Muhammad Sajid; ALI, Muhammad Hasnain; BASHIR, Furrukh. Examining the Influence of Electronic Word-of-Mouth on Consumer Purchasing Behavior: The Mediating Role of Customer Trust in Driving Conversion Optimization. Pakistan Journal of Humanities and Social Sciences, [S. l.], v. 13, n. 1, p. 519–530, 2025. DOI: 10.52131/pjhss.2025.v13i1.2778. Disponível em: https://internationalrasd.org/journals/index.php/pjhss/article/view/2778. Acesso em: 28 jun. 2025.