The Critical Role of Public Trust and Coordination in Supply Chain Performance: Empirical Evidence from National and International NGOs in Pakistan
DOI:
https://doi.org/10.52131/pjhss.2025.v13i3.2974Keywords:
Humanitarian Supply Chain Performance (HSCP), Supply Chain Transparency (SCT), Public Trust (PT), Public Coordination (PC), Resource-Based View (RBV), Humanitarian LogisticsAbstract
The current study investigated the humanitarian supply chain performance effected by supply chain transparency, public trust and public coordination and drawing with resource-based theory.
Methodology/Design- Employees of national and international NGOs in Pakistan including in data collection of 380 valid response and data were analysed by SmartPLS. The findings reveal that the direct and significant impact of supply chain transparency, public trust and public coordination on humanitarian supply chain performance. Additionally, the findings provide validation that each of these components has a significant positive association with HSCP, emphasizing the strategic benefit of non-physical resources in humanitarian operations. In practical terms, the discoveries are a significant point of reference to managers and policy-makers in terms of providing some level of resource allocation with technologies, like blockchain that can operationalize transparency and data securitization which the study will conclude, is a significant factor in building trust with the public and enhancing public stakeholder engagements with participations in the humanitarian network with greater effectiveness and resilience, and which can also enable the transition to physical asset allocation to more optimally leverage social and informational resources.
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Copyright (c) 2025 Sundas Fatima, Muhammad Shafiq

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.




