Analyzing the Generic Structure Potential of Admission Notifications of Universities of Pakistan

Authors

  • Hamna Farooq Superior University Sargodha Campus, Pakistan.
  • Muhammad Waseem Superior University Sargodha Campus, Pakistan.
  • Zohaib Hassan Superior University Sargodha Campus, Pakistan. https://orcid.org/0009-0007-6581-7870
  • Raima Farooq University of Sargodha, Pakistan.

DOI:

https://doi.org/10.52131/pjhss.2024.v12i3.2370

Keywords:

Generic Structural Potential, Advertisements, Systemic Functional Linguistics

Abstract

This paper investigates the generic structural potential of admission notifications of four Pakistani universities: University of Central Punjab, University of Gujrat, University of Sargodha, and University of Education Lahore. Total forty admission notifications are selected for the genre analysis in light of systemic functional linguistics. Halliday and Hasan (1989 concept of “Generic Structural Potential (GSP)” for genre analysis, served as the theoretical framework for this study.  This study highlights that the admission notifications analyzed has six obligatory elements: Logo, University Name, Announcement, Respective Department, Programs Offered, and Call info and five Optional elements: Admission Schedule, Instructions, Information desk, Why Choose Us? and Scholarship and Discounts. The study posits that the GSP of advertisements of admission notifications of universities in Pakistan could be cataloged as [L^UN^]A^RD^PO^[(AS)^(I).(ID).(WCU).(S)]^CI

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Author Biographies

Hamna Farooq, Superior University Sargodha Campus, Pakistan.

Lecturer, Department of English

Muhammad Waseem, Superior University Sargodha Campus, Pakistan.

Lecturer, Department of English

Zohaib Hassan, Superior University Sargodha Campus, Pakistan.

Lecturer, Department of English

Raima Farooq, University of Sargodha, Pakistan.

M.Phil. Scholar, Department of English

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Published

2024-08-15

How to Cite

Farooq, H., Waseem, M., Hassan, Z., & Farooq, R. (2024). Analyzing the Generic Structure Potential of Admission Notifications of Universities of Pakistan. Pakistan Journal of Humanities and Social Sciences, 12(3), 2397–2410. https://doi.org/10.52131/pjhss.2024.v12i3.2370