Rana, M. W., Mustafa, F., Quddoos, M. U., & Lodhi, R. N. (2021). How Brand Jealousy is an Antidote for Premium to Pay More in the Presence of Materialism and Brand Attachment?. IRASD Journal of Management, 3(1), 35–45. https://doi.org/10.52131/jom.2021.0301.0024