1.
Khan S, Saba K, Javed M. Use of Qualitative Research Approaches in Area of Banking and Customer Relationship Management: A Review of Existing Literature. JOB [Internet]. 2022 Dec. 5 [cited 2025 Nov. 8];3(1):08-13. Available from: https://internationalrasd.org/journals/index.php/job/article/view/1162